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Scaled Agile & AgileSherpas present: Sweet, Surprising & Scary things about Scaling Agile Marketing

Scaled Agile and AgileSherpas present:

Bringing Agile practices to marketing teams can be challenging enough. But what happens when you work to scale these practices across dozens, hundreds, or even thousands of marketers?

The sweet:
Why scaling Agile across your marketing organization is worth it
The scary:
Primary fears and points of resistance that get in the way of rolling Agile marketing across teams
The surprising:
Surprising discoveries about scaling Agile from our experienced panelists