From new beginnings to big moments. Count on Canada Life insurance.
www.canadalife.com/insurance.htmlDescriptive transcript:
We open on a medium shot of a family admiring their beautiful new home. We pull back to reveal that the husband is in a wheelchair, as their daughter excitedly runs towards the front door. A white ribbon flows into the scene and weaves in around them through the front door.
VO: Life doesn’t move in a straight line.
We follow the line into the home as we see the mother helping her husband slowly ascend the stairs. We cut to a shot of the father sitting up in bed, as his daughter proudly shows him the drawing she made. The white ribbon weaves through the room.
VO: but whether it's critical illness, disability or life insurance…
We cut to a shot of the daughter running around in the backyard as the father and mother sit on the porch watching. The husband decisively stands up and plays with his daughter, getting in on the fun. The mother looks on joyfully as the white ribbon enters the frame and writes the cursive word “Life” over the scene.
VO: Canada Life is here to help protect you and the ones you love.
Cut to end slate with logo and tagline.
SUPER: Canada Life. Insurance, Investments, Advice.
