ACE 2025 | Rob McAveney

In this standout session from ACE 2025, Aras CTO Rob McAveney challenges the status quo of product lifecycle management (PLM) and explores what’s possible when you take the digital thread to the next level.

From syncing complex product changes to transforming how requirements are captured and quality issues are resolved—this session dives into the real-world potential of a more intelligent, connected PLM platform.

What if PLM could...
Guide you through change synchronization with ease?
Automatically trace requirements from trusted external sources?
Eliminate quality issues before they reach production?
Turn one-off engineering efforts into reusable value?

Rob outlines the breakthroughs that are redefining PLM, the roadblocks ahead, and how organizations can prepare for a future where flexibility, traceability, and speed are non-negotiable.

Originally presented at ACE 2025
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