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Connected Packaging: Digital in Channel, Human in Nature

Hello! Welcome to Around the World with SGK. Each session includes a short introduction from various global speakers, as well as a short video outro to share additional content from our teams around the world. Enjoy!

Learn how pharmaceutical brands can enhance their digital marketing to amplify​ consumer empathy in a fast-changing digital world. We’ll spotlight how connected​ packaging as media plays a vital role in helping brands increase patient adherence,​ communication and engagement; alerting, educating and empowering consumers.​

The growing demand to connect packaging with data with a better patient​ experience is a big opportunity for pharma brands.​

Speakers:
Vince Schaller, SGK Health, Managing Director
Karl Berta, SGK, VP, Enterprise Accounts