Hello! Welcome to Around the World with SGK. Each session includes a short introduction from various global speakers, as well as a short video outro to share additional content from our teams around the world. Enjoy!
With unsustainable packaging, there can be no brand love where there’s packaging hate. Consumers are willing to pay more for sustainable packaging but not at the expense of losing key brand and product assets.
When addressing sustainability challenges we must maintain and elevate brand love by creating desirable packaging. This is the winning combination.
Join SGK’s Marcel Verhaaf and Arthur Brandenburg van den Gronden where they discuss how to navigate the maze of sustainable packaging design to create positive brand impact today and tomorrow.
